Meet Our Creative Strategy Advisor

Introducing Regina!

Where are you from/ Where have you lived/ Where do you spend most of your time?

I'm originally from the Los Angeles area (Carson, CA--specifically).  Grew up spending lots of time outside in the sun, camping with family & friends at places like Lake Elsinore, Big Bear, Yosemite, Tahoe & lots of bonfires with friends at Manhattan and local beaches! 

I went to Howard University in Washington, DC. I have a Bachelor of Business Administration in Marketing with a minor in Journalism. Chronologically, I've lived in Carson, CA, Washington, D.C., Dallas, TX,  Brooklyn, NY, Oakland, CA, Marina Del Rey, CA & I now reside in the Bay (Oakland).  Aside from growing up in Socal, I've actually been in the Bay Area longest, although NY & LA are still home as well. 

What are some of your favorite places and things to do in the Bay Area or where you are located?

Going to Santa Cruz often (The drive on the 17 is gorgeous & relaxing), museums for the new exhibits (de Young Museum is a favorite), Hiking (Love Joaquin Miller Park, LaFayette Reservoir & Strawberry Canyon), Getting to Napa & Healdsburg when I can! Some favorites: Natural Bridges Beach, Sol Food, Campovida, Mua--The balance of city & nature in Oakland is something I truly love especially coming from living in cities like Brooklyn and growing up in Socal.
What do you do at Viscera?

Strategy-Marketing Advisor & Consultant--I focus on bringing concepts to life and developing authentic, creative, culturally conscious connected brand strategy. Lots of deep & creative thinking.

Digital or Analog?

I really think I'm an analog girl in a digital world (ala E. Badu);)--I truly aim to include mindfulness in everything I do, and I work seamlessly in both worlds.

What are your creative outlets? What sort of creative things do you enjoy doing?

Writing, painting, drawing, design, leading yoga & mindfulness sessions. I have a wellness/lifestyle brand (Gina Liz Lifestyle), which keeps me creating & sharing wellness gems. 

Where do you find creative inspiration these days?

New artists, books, style, music, abundant floral gardens, murals, installations, and purpose-driven thought leadership

How do you spend your free time?

At the beach, in nature, traveling, meditation, yoga, dance, running, journaling, ideating to continue the creation of positive change.

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Viscera Studio received a Minority-Owned Business Certification from Western Regional Minority Supplier Development Council.